At the particular stage, you will be so good at solving customers’ problems that they will strive to learn more about your company. Thus, it will lead them to the link "About the Company" on your website or to downloading your annual report. What will they see there?
One picture is worth a thousand words — you’ve probably lived your whole life by this famous proverb. But the truth is, dear readers, in modern ecommerce a picture can be worth so much more than 1000 words.
One slide is worth a thousand words. The following example shows how much can be said in one single slide of a presentation, with thoughtful visualizations and the removal of any unnecessary words.
The presentation is a perfect way to deliver a message to the audience. The main task of every presentation is to tell a story, so a presentation should be full of graphic elements and easy to understand. We can say that perfect presentation is a combination of good design and reliable and interesting information. Otherwise, the audience won’t get your idea, which is the worst scenario for any speaker. With our tips, you will make a truly impressive presentation.
Five players. Three lines. Two teams. One battlefield. One equal, opposite objective: destroy the nexus of the opposing team. On paper, League of Legends seems like a standard video game. But, this year it celebrates its ten year anniversary and its players are as mad for it as they were at the very beginning. So, what is the secret to LoL’s success? We dive deeper to find out.
The dawn of the product specification has finished; welcome to the age of storytelling. Each brand has its own story to tell, and some tell it better than others. In this article, I dissect some of the greatest and worst stories ever told by modern marketing departments; analysing the varying levels of success they have had in doing so.
The recent elections in Ukraine instated two facts upon the world. The first is that comedian and TV host Voldymyr Zelensky is the sixth president of Ukraine, against all the odds. The second is that content is king when you want to get anything done.
Now, a marketer doesn’t have to bore through dozens of case studies in order to find the right marketing strategy. They simply need to take a closer look at how the new Ukrainian President built his campaign with such nous and understanding. Zelensky's team did not buy links nor did they spam remarketing and still, they received 13.5 million votes in the presidential election and get a majority in Parliament.
Overall, the main conclusion of recent political events in Ukraine can be expressed in six simple words: "Mechanical approaches in marketing don’t work". Full stop.